WhoKnew™ Affiliate Program Terms and Conditions

Last Updated: January 23, 2026

1. Introduction

Welcome to the WhoKnew™ Affiliate Program. These Terms and Conditions (“Terms”) govern your participation in the affiliate program operated by WhoKnew™. By registering as an affiliate, you agree to be bound by these Terms.

WhoKnew™ reserves the right to modify these Terms at any time without prior notice. Continued participation in the affiliate program after any such changes constitutes acceptance of the new Terms.

2. Definitions

“WhoKnew™” refers to the company operating the affiliate program and selling WordPress plugins, including WhoKnew Views™, WhoKnew the Future™, and all other digital products offered at whoknew.io.

“Affiliate” refers to any individual or entity who registers for and participates in the WhoKnew™ Affiliate Program.

“Referral Link” means the unique tracking URL provided to the Affiliate for promoting WhoKnew™ products.

“Commission” means the percentage of sales revenue paid to the Affiliate for qualified purchases made through their Referral Link.

“Customer” means any individual or entity who purchases a WhoKnew™ product.

3. Affiliate Registration and Eligibility

3.1 Registration

Registration for the WhoKnew™ Affiliate Program is free and instant. By submitting the affiliate registration form, you agree to these Terms and warrant that all information provided is accurate and complete.

3.2 Eligibility Requirements

To participate in the affiliate program, you must:

• Be at least 18 years of age (or the age of majority in your jurisdiction)
• Have the legal authority to enter into this agreement
• Maintain a website, blog, social media presence, YouTube channel, email list, or other platform for promoting WhoKnew™ products
• Comply with all applicable laws and regulations in your jurisdiction
• Not be located in a country subject to U.S. embargo or designated by the U.S. Government as a “terrorist supporting” country

3.3 Account Approval

While most affiliate registrations are instantly approved, WhoKnew™ reserves the right to reject any affiliate application at our sole discretion, including but not limited to:

• Websites or content that violate our prohibited promotion methods (Section 6)
• Applicants with a history of fraudulent activity
• Duplicate or suspicious registrations

4. Commission Structure

4.1 Commission Rates

Affiliates earn 30% commission on all sales of WhoKnew™ products made through their unique Referral Link.

4.2 Product Pricing and Commission Amounts

Commission is calculated based on the actual purchase price paid by the Customer:

Annual Licenses:

• Pro License (1 site): $79/year = $23.70 commission*
• Growth License (3 sites): $159/year = $47.70 commission*
• Agency License (10 sites): $399/year = $119.70 commission*

Monthly Subscriptions:

• Pro License (1 site): $14/month – first month = $4.20 commission*
• Growth License (3 sites): $27/month – first month = $8.10 commission*
• Agency License (10 sites): $67/month – first month = $20.10 commission*

*First purchase only. No commission on automatic renewals.

4.3 Qualifying Purchases

Commissions are earned on:

• First-time purchases of any WhoKnew™ product (first year only)
• Upgrades from lower-tier licenses to higher-tier licenses
• New purchases if the Customer clicks through the Affiliate’s Referral Link again after their previous license has expired

4.4 Non-Qualifying Purchases

Commissions are NOT earned on:

• Automatic annual renewals – Affiliates earn commission on the first year purchase only. When a Customer’s annual license automatically renews, no additional commission is paid.
• Recurring monthly subscription payments – Affiliates earn 30% of the first month only. Subsequent monthly payments do not generate commissions.
• Purchases made by the Affiliate themselves for their own use
• Purchases made using discount codes not authorized by WhoKnew™
• Fraudulent, refunded, or charged-back transactions
• Free trial activations (commission is only paid if the trial converts to a paid license)

Important: You will only earn commission on the initial purchase. Automatic subscription renewals (annual or monthly) do not generate additional affiliate commissions. However, if a Customer’s subscription lapses and they make a new purchase through your affiliate link, you will earn commission on that new purchase.

4.5 Referral Cookie Duration

When a potential Customer clicks on your Referral Link, a cookie is placed on their browser for 30 days. If they purchase a WhoKnew™ product within those 30 days, you will receive commission for that sale.

Important Notes:

• If the Customer clears their cookies or uses a different browser/device, the referral may not be tracked
• The most recent Referral Link clicked receives credit (last-click attribution)
• Referral tracking relies on browser cookies and may not work if the Customer has cookies disabled

5. Payment Terms

5.1 Payment Schedule

Commissions are paid monthly via your chosen payment method. Payments are processed within 15 business days after the close of the month for all commissions earned in the previous month.

Example: Commissions earned during January (January 1-31) will be paid within 15 business days after January 31st. Business days are Monday through Friday, excluding holidays.

Note: This 15-business-day processing window allows for our 14-day money-back guarantee period to expire before commissions are paid, reducing the likelihood of commission reversals.

5.2 Payment Threshold

A minimum balance of $100 must be accumulated before payment is processed. If your commission balance is below $100 at the end of a month, it will roll over to the next month until the threshold is met.

Example: If you earn $75 in January and $60 in February, you will receive payment in March for the combined $135.

5.3 Payment Methods

Payments are processed through the payment method you specify in your affiliate dashboard. WhoKnew™ may offer various payment options including but not limited to:

• PayPal
• Bank transfer
• Other electronic payment methods as made available

You are responsible for:

• Maintaining accurate payment information in your affiliate account
• Any fees charged by your payment provider
• Any taxes owed on your commission income

5.4 Payment Disputes

If you believe there is an error in your commission payment, you must notify WhoKnew™ within 30 days of the payment date. Claims made after 30 days will not be honored.

5.5 Withheld Payments

WhoKnew™ reserves the right to withhold payment if:

• We suspect fraudulent activity
• Your promotional methods violate these Terms
• Your account information is incomplete or inaccurate
• There are outstanding refunds or chargebacks associated with your referrals

6. Prohibited Promotion Methods

6.1 Trademark and Brand Bidding

Affiliates are PROHIBITED from:

• Bidding on any variation of “WhoKnew” as a keyword in search engines (Google Ads, Bing Ads, etc.)
• This includes but is not limited to: “WhoKnew”, “WhoKnew Views”, “WhoKnew Plugins”, “WhoKnew.io”, “Who Knew Views”, “Woo Product View Counter”
• Using WhoKnew™ trademarks in domain names or URLs
• Using any WhoKnew™ website URL (e.g., whoknew.io) as the display URL in paid ads
• Directly linking to whoknew.io from paid search ads (you must link to a landing page containing your affiliate link)

Allowed: You may bid on generic terms like “WooCommerce view counter”, “WordPress analytics plugin”, “product forecasting plugin”, etc.

6.2 Spam and Unsolicited Communications

Affiliates are PROHIBITED from:

• Sending unsolicited bulk emails (spam) promoting WhoKnew™ products
• Adding individuals to email lists without their explicit consent
• Posting affiliate links in forums, comment sections, or social media without adding genuine value
• Using deceptive subject lines or misleading email content
• Violating CAN-SPAM, GDPR, or other anti-spam regulations

6.3 Misleading or Deceptive Practices

Affiliates are PROHIBITED from:

• Claiming to be WhoKnew™ or representing themselves as official agents
• Making false or exaggerated claims about WhoKnew™ products
• Guaranteeing specific results (e.g., “guaranteed increase in sales”)
• Using fake reviews or testimonials
• Creating websites or content that could be confused with official WhoKnew™ properties
• Impersonating WhoKnew™ support staff or employees
• Cookie stuffing, forced clicks, or any form of fraudulent traffic generation

6.4 Prohibited Content

Affiliates may not promote WhoKnew™ products on websites or platforms that contain:

• Illegal content or activities
• Sexually explicit, obscene, or pornographic material
• Hate speech, discrimination, or content that promotes violence
• Content that infringes on intellectual property rights
• Malware, viruses, or other harmful code
• Pirated software or illegal file sharing
• Content that violates any applicable laws or regulations

6.5 Discount Codes and Pricing

Affiliates are PROHIBITED from:

• Creating or distributing unauthorized discount codes
• Advertising WhoKnew™ products at prices different from those on whoknew.io
• Offering cashback or rebates from their own commission without written approval from WhoKnew™
• Misrepresenting pricing or creating false urgency (e.g., fake countdown timers)

6.6 Self-Referral Fraud

Affiliates are PROHIBITED from:

• Purchasing WhoKnew™ products through their own affiliate links to earn commission
• Encouraging friends, family, or associates to make purchases solely to generate commissions
• Creating fake accounts or using VPNs to generate fraudulent referrals
• Cookie manipulation or any technical means to generate false referrals

7. Permitted Promotion Methods

Affiliates are encouraged to promote WhoKnew™ products through:

7.1 Content Marketing

• Blog posts and articles reviewing, comparing, or featuring WhoKnew™ products
• Tutorial videos demonstrating how to use WhoKnew Views™ or other products
• Case studies showing real results from using WhoKnew™ products
• Email newsletters to your subscribers (with proper opt-in consent)
• Social media posts on platforms where you have an authentic following

7.2 Comparison and Review Sites

• Honest reviews comparing WhoKnew™ to competing products
• “Best of” lists featuring WooCommerce plugins
• Product comparison tables or guides

7.3 Educational Content

• WordPress or WooCommerce tutorials that mention WhoKnew™ as a solution
• Webinars or online courses that include WhoKnew™ products
• eBooks or downloadable resources

7.4 Personal Recommendations

• Recommending WhoKnew™ to clients, colleagues, or friends through genuine communication
• Sharing your own positive experience using WhoKnew™ products

7.5 Paid Advertising (with restrictions)

• Google Ads, Facebook Ads, or other PPC campaigns targeting generic keywords only (not WhoKnew™ brand terms)
• Ads must link to a landing page you control (not directly to whoknew.io)
• Ads must comply with all platform policies and these Terms

8. Marketing Materials and Intellectual Property

8.1 Provided Marketing Materials

WhoKnew™ provides Affiliates with marketing materials including:

• Banner ads in various sizes
• Product screenshots
• Email templates
• Social media graphics
• Product descriptions and copy

These materials are available in your affiliate dashboard and may be used freely in accordance with these Terms.

8.2 Intellectual Property Rights

All WhoKnew™ trademarks, logos, product names, and marketing materials remain the sole property of WhoKnew™. By participating in the affiliate program, you receive a limited, non-exclusive, non-transferable license to use these materials solely for the purpose of promoting WhoKnew™ products in compliance with these Terms.

You may NOT:

• Modify WhoKnew™ logos or trademarks
• Use WhoKnew™ branding in a way that suggests endorsement of your own products or services
• Register domain names containing WhoKnew™ trademarks
• Create derivative works based on WhoKnew™ intellectual property

8.3 Custom Content

If you create your own promotional content (blog posts, videos, graphics, etc.), you retain ownership of that content. However, you grant WhoKnew™ a non-exclusive license to feature, share, or republish your content for promotional purposes (with attribution).

9. Affiliate Relationship and Representations

9.1 Independent Contractor Status

Affiliates are independent contractors and are not employees, agents, or partners of WhoKnew™. Nothing in these Terms creates an employment relationship, agency relationship, or partnership.

9.2 No Authority to Bind

Affiliates have no authority to:

• Enter into agreements on behalf of WhoKnew™
• Make commitments or promises on behalf of WhoKnew™
• Bind WhoKnew™ to any obligation
• Represent themselves as authorized agents of WhoKnew™

9.3 Affiliate Warranties

By participating in the affiliate program, you warrant that:

• You have read, understood, and agree to these Terms
• All information you provide is accurate and complete
• You have the legal right to enter into this agreement
• Your promotional activities comply with all applicable laws
• Your website/platform does not contain prohibited content (Section 6.4)
• You will not engage in prohibited promotion methods (Section 6)

10. Refunds and Chargebacks

10.1 Refund Policy Impact

WhoKnew™ offers a 14-day money-back guarantee on all products. If a Customer requests a refund:

• The commission for that sale will be deducted from your affiliate account balance
• If you have already been paid the commission, the refund amount will be deducted from future commissions
• If you have not yet met the payment threshold, the deduction will reduce your pending balance

10.2 Chargeback Policy

If a Customer initiates a chargeback:

• The commission will be immediately reversed
• WhoKnew™ may withhold future payments pending investigation
• Affiliates with excessive chargebacks may have their accounts suspended

10.3 Low Refund Rate

WhoKnew™ maintains a refund rate of less than 5%, meaning over 95% of your referred sales will result in paid commissions.

11. Reporting and Tracking

11.1 Affiliate Dashboard

Affiliates have access to a real-time dashboard showing:

• Click-through data
• Conversion rates
• Commission earned
• Payment history
• Custom referral link generator

11.2 Tracking Accuracy

While WhoKnew™ makes every effort to accurately track referrals, we cannot guarantee 100% accuracy due to:

• Browser cookie limitations
• Ad blockers
• Privacy browser settings
• VPNs or proxy servers
• Multi-device customer journeys

WhoKnew™ is not responsible for lost commissions due to tracking limitations beyond our control.

11.3 Reporting Discrepancies

If you notice significant discrepancies in your tracking data, please contact affiliate support within 30 days of the date in question. We will investigate and make adjustments if warranted.

12. Account Termination

12.1 Termination by Affiliate

You may terminate your participation in the affiliate program at any time by:

• Logging into your affiliate dashboard and deactivating your account
• Contacting WhoKnew™ support with a termination request

Upon termination:

• You will receive commission for any qualifying purchases made before termination
• You must meet the $100 payment threshold to receive final payment
• Balances under $100 will be forfeited after 12 months of account inactivity

12.2 Termination by WhoKnew™

WhoKnew™ reserves the right to terminate any affiliate account immediately and without prior notice if:

• The Affiliate violates any provision of these Terms
• The Affiliate engages in fraudulent activity
• The Affiliate’s promotional methods damage WhoKnew™’s reputation
• The Affiliate’s website contains prohibited content
• The Affiliate fails to respond to communications regarding Terms violations

Upon termination by WhoKnew™:

• All pending commissions may be forfeited
• Access to the affiliate dashboard will be revoked
• The Affiliate must immediately cease all promotion of WhoKnew™ products
• The Affiliate must remove all WhoKnew™ marketing materials from their website

12.3 Effect of Termination

After termination (by either party):

• The Affiliate will no longer earn commissions on new sales
• All provisions regarding confidentiality, intellectual property, and indemnification remain in effect
• WhoKnew™ may continue to process existing orders and pay earned commissions in accordance with Section 5

13. Confidentiality

13.1 Confidential Information

As an Affiliate, you may have access to confidential information including:

• Upcoming product launches or features
• Marketing strategies or campaigns
• Commission rates or program changes not yet announced publicly
• Performance data about other affiliates

13.2 Non-Disclosure

You agree to:

• Keep all confidential information strictly confidential
• Not disclose confidential information to any third party without written consent
• Use confidential information solely for the purpose of participating in the affiliate program

13.3 Exceptions

Confidential information does not include information that:

• Is publicly available
• Was known to you before disclosure by WhoKnew™
• Is independently developed by you without use of confidential information

14. Limitation of Liability

14.1 WhoKnew™ Liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW, WHOKNEW™ SHALL NOT BE LIABLE FOR:

• Lost profits, revenue, or commission earnings
• Indirect, incidental, special, or consequential damages
• Damages resulting from tracking errors or system failures
• Damages resulting from Customer refunds or chargebacks
• Any damages exceeding the total commissions paid to the Affiliate in the 12 months preceding the claim

14.2 Affiliate Indemnification

You agree to indemnify, defend, and hold harmless WhoKnew™ from any claims, damages, losses, or expenses (including reasonable attorney’s fees) arising from:

• Your breach of these Terms
• Your promotional activities or content
• Your violation of any law or regulation
• Your infringement of any third-party rights
• Any false or misleading statements you make about WhoKnew™ products

15. Modification of Terms

WhoKnew™ reserves the right to modify these Terms at any time. Changes will be effective immediately upon posting to the affiliate terms page at whoknew.io/affiliate-terms/.

We will make reasonable efforts to notify active Affiliates of significant changes via:

• Email to the address on file
• Notice in the affiliate dashboard
• Announcement on the WhoKnew™ blog

Continued participation in the affiliate program after changes are posted constitutes acceptance of the modified Terms.

16. Modification of Commission Rates or Program

WhoKnew™ reserves the right to modify commission rates, payment terms, cookie duration, or any other aspect of the affiliate program at any time with 30 days’ notice to active Affiliates.

If you do not agree with the changes, you may terminate your participation before the changes take effect. Continued participation constitutes acceptance of the new program terms.

Current Affiliates Protected: If commission rates are reduced, existing Affiliates will have their current commission rate honored for 90 days from the date of notification.

17. Tax Responsibility

17.1 Affiliate Tax Obligations

Affiliates are solely responsible for:

• Reporting commission income to appropriate tax authorities
• Paying all applicable taxes on commission earnings
• Providing accurate tax information (W-9, W-8BEN, etc.) if requested by WhoKnew™
• Maintaining records of commission income

17.2 WhoKnew™ Tax Reporting

WhoKnew™ may be required to report commission payments to tax authorities and issue tax forms (such as IRS Form 1099) to Affiliates earning above certain thresholds. You agree to provide any requested tax documentation promptly.

18. GDPR and Privacy Compliance

18.1 Data Processing

By participating in the affiliate program, you acknowledge that WhoKnew™ will process your personal data including:

• Name and contact information
• Payment information
• Website/platform information
• Performance and tracking data

This data is processed in accordance with our Privacy Policy and applicable data protection laws.

18.2 Affiliate Responsibilities

When promoting WhoKnew™ products, you must:

• Comply with GDPR, CCPA, and other applicable privacy laws
• Obtain proper consent before collecting email addresses
• Include a clear privacy policy on your website
• Disclose your use of affiliate links in accordance with FTC guidelines
• Not share Customer data obtained through referrals with any third party

19. FTC Disclosure Requirements

19.1 U.S. Affiliates

Affiliates subject to U.S. Federal Trade Commission (FTC) regulations must:

• Clearly disclose your affiliate relationship with WhoKnew™
• Place disclosures in a conspicuous location (before the affiliate link when possible)
• Use clear and unambiguous language (e.g., “I earn a commission if you purchase through this link”)
• Ensure disclosures are visible on all devices (desktop, mobile, tablet)

19.2 Example Disclosures

Acceptable disclosures include:

• “This post contains affiliate links. I earn a commission if you purchase through these links at no additional cost to you.”
• “As a WhoKnew™ affiliate, I earn from qualifying purchases.”
• “Disclosure: I may earn a commission if you purchase through my links.”

19.3 International Compliance

Affiliates in other jurisdictions must comply with local regulations regarding affiliate marketing, endorsements, and advertising disclosures.

20. Governing Law and Dispute Resolution

20.1 Governing Law

These Terms shall be governed by and construed in accordance with the laws of the United States and the State of California, without regard to conflict of law principles.

20.2 Dispute Resolution

Any disputes arising from these Terms or the affiliate program shall be resolved through:

1. Good faith negotiation: Both parties agree to attempt to resolve disputes through direct communication
2. Mediation: If negotiation fails, disputes shall be submitted to mediation before a mutually agreed-upon mediator
3. Binding arbitration: If mediation fails, disputes shall be resolved through binding arbitration in accordance with the rules of the American Arbitration Association

20.3 Class Action Waiver

You agree that any dispute resolution proceedings will be conducted on an individual basis and not as part of a class, consolidated, or representative action.

20.4 Jurisdiction

You consent to the exclusive jurisdiction and venue of courts located in California for any disputes not subject to arbitration.

21. Severability

If any provision of these Terms is found to be invalid, illegal, or unenforceable, the remaining provisions shall continue in full force and effect. The invalid provision shall be modified to the minimum extent necessary to make it valid and enforceable while preserving the original intent.

22. Entire Agreement

These Terms, together with the WhoKnew™ Privacy Policy and any other documents expressly incorporated by reference, constitute the entire agreement between you and WhoKnew™ regarding the affiliate program. These Terms supersede all prior or contemporaneous communications, agreements, or understandings regarding the subject matter.

23. Contact Information

For questions about the affiliate program or these Terms, please contact:

WhoKnew™ Affiliate Support
Website: https://whoknew.io/contact/
Affiliate Dashboard: https://whoknew.io/affiliates/

Summary of Key Terms

For your convenience, here is a summary of the most important terms:

By participating in the WhoKnew™ Affiliate Program, you acknowledge that you have read, understood, and agree to be bound by these Terms and Conditions.